| What it does | AI shop builder for makers, live and selling tonight
| The white-label website builder that runs inside your SaaS product, with pages built from your data, edited by your customers, and published instantly.
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| Stage | Startup
| Established
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| Founded | 2026
| 2021
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| Based in | US
| IN
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| Pricing model | Freemium
| Not given
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| Pricing | Free: Website at you.fraya.ai, sell products, services, tickets, memberships; 1% fee on sales only. Fraya™ Plan: $29/month includes custom domain, unlimited campaigns, AI writing and drafting, cart recovery, 100 credits/month. Fraya™ Studio: $99/month includes everything in Fraya™ Plan plus 1,000 cr
| Pro (chaipro): One yearly license per platform covering unlimited customer sites, quoted to your scale on the demo call. Build Services billed separately. Open source (chaicore): Free under BSD-3-Clause license.
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| Key features | - AI-designed storefront customized for your industry
- Unified Stripe checkout for products, services, tickets, and memberships
- Abandoned cart recovery
- Email campaigns with scheduling
- Weekly AI-generated content drafts
- Generative engine optimization tracking
- Customer reviews and verification
- Bookings and event management
- AI-generated images and video in your brand aesthetic
- CSV export and data ownership
| - Multi-tenancy from one installation serving unlimited customer sites and custom domains
- Complete white-label branding with your logo and colors in the editor
- Server-side data binding to read directly from your database or API
- Role-based access control (RBAC) for granular permissions
- Custom React blocks for developers to register their own components
- In-builder AI chat assistant for content editing and optimization
- Built-in MCP server with 33 tools for AI agents like Claude, Cursor, and VS Code
- Instant publishing with no build or deploy queue
- Revisions and one-click restore to roll back any page
- Native multilingual support for localized page versions
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| What makes it different | - Complete business operations from one workspace instead of ten separate tools and subscriptions
- Full editorial control with AI drafts waiting for user approval before publishing
- Server-rendered pages with structured data for AI engine readability
- Free plan includes full storefront and selling capabilities with no expiration
| - One flat yearly license for unlimited customer sites with no per-site fees, per-seat pricing, or AI credit charges
- Open-source core (BSD-3-Clause) you can inspect and audit
- Perpetual version fallback ensures your sites keep running even after license expires
- AI agents work on your own AI keys with no markup or credit metering from ChaiBuilder
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| Community votes | 0 | 0 |
| DR (Domain Rating by Ahrefs) | Not checked yet ● no change since last check | 26 ● no change since last check |
| Trust Flow (Majestic) | 0 | 3 |
| Citation Flow (Majestic) | 18 | 26 |
| Referring domains (Majestic) | 10 | 44 |