Madlitics vs ZapDigits

A side-by-side comparison built from both listings. Blank cells mean the company has not given that detail; we never guess.

Madlitics compared with ZapDigits
Detail	Madlitics	ZapDigits
What it does	Marketing attribution software that captures where leads come from and syncs data to your CRM	White-label marketing dashboards that unify 30+ data sources for agencies
Stage	Not given	Not given
Founded	Not given	Not given
Based in	Not given	NL
Pricing model	Freemium	Freemium
Pricing	Free trial for 14 days with no credit card. Core: $19/mo (150 leads/month), Starter: $49/mo (500 leads/month), Growth: $99/mo (1000 leads/month), Scale: $149/mo (unlimited leads). Multi-site plans: Unlimited 10 sites at $199/mo, Unlimited 25 sites at $299/mo, Unlimited 50 sites at $399/mo.	Team plan: $46 USD/month for up to 10 clients; Agency plan: $249 USD/month for up to 20 clients. Save 30% with yearly billing.
Key features	First-touch attribution with persistence across sessions Automatic classification into 18+ acquisition channels UTM parameter capture and normalization Multi-site tracking from single account CRM and marketing tool integration No-code setup and configuration	Drag-and-drop dashboard builder Reusable report templates Custom domain and white-label branding Automated report scheduling and delivery Task management and client collaboration Custom metrics with formulas Goal tracking and alerts Role-based access control Dataset API and data pipeline
What makes it different	Works without changing your existing stack or tools Captures attribution even when UTMs are missing or incomplete 100% lead coverage with attribution data Bridges GA4 and CRM data gaps with lead-level attribution	Flat pricing per client instead of usage-based billing Save hours on manual reporting Privacy-first, built and hosted in the EU Real human support from the founder Built by ex-agency founders who understand the challenges
Community votes	0	0
DR (Domain Rating by Ahrefs)	30 +1 (up) since last check	48 no change since last check
Trust Flow (Majestic)	6	9
Citation Flow (Majestic)	22	32
Referring domains (Majestic)	20	182

5 details filled in for both companies.

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