| What it does | Free website tracking checker that scans any site and reports what's really tracking, with validated findings and a scored report
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| Stage | Established
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| Founded | 2019
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| Based in | GB
| US
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| Pricing model | Free
| Freemium
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| Pricing | Not given
| Base: $99/month or $990/year per site. Plus: $199/month or $1990/year per site. Pro: $299/month or $2990/year per site. Enterprise: Custom pricing. Annual billing provides 2 months free.
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| Key features | - Scans GA4 presence and firing status
- Maps Google Tag Manager containers and what they're loading
- Detects Meta and ad platform pixels
- Crawls dataLayer events page by page
- Analyzes consent setup and tag interaction
- Produces tracking health score
- Validates findings with evidence from crawl
- No installation or account access required
| - Session replay to watch real user sessions and identify pain points
- Conversion funnels to visualize where visitors drop off
- Web Vitals monitoring for Core Web Vitals from real visits
- User journeys to follow the paths visitors actually take between pages
- Error tracking to catch JavaScript errors with full context
- Realtime data with no sampling or delay
- Custom events to track sign-ups, purchases, downloads, and interactions
- Automatic bot blocking to filter out bots and crawlers
- Dashboard sharing with public and private link options
- Full REST API to query data and build custom integrations
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| What makes it different | - Scans entire website from outside, not just pages you visit
- Covers non-Google pixels in addition to Google tags
- No login, installation, or data access needed
- Delivers automated first-pass tracking audit in minutes
| - One unified, readable dashboard instead of 150+ confusing reports
- Cookieless and GDPR compliant with no consent banner required
- Fully managed infrastructure with no hosting, patching, or maintenance required
- Setup in minutes with just one script tag added to your site
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| Free plan | Not given
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| Open source | Not given
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| Platforms | Not given
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| Public API | Not given
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| Community votes | 0 | 0 |
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| DR (Domain Rating by Ahrefs) | 27 ● no change since last check | 22 ▼ −3 (down) since last check |
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| Trust Flow (Majestic) | 23 | 4 |
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| Citation Flow (Majestic) | 28 | 21 |
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| Referring domains (Majestic) | 123 | 11 |
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Sonar
OnyxMetric