What happens if I remove the badge from my site?

Your listing returns to "waiting for badge" status. We check every 7 days and notify you by email. Add the badge back and your listing publishes again automatically.

When does my badge link get dofollow status?

The link starts nofollow. It switches to dofollow live if your site's Domain Rating is 20 or above and passes our spam checks. Paid launches get dofollow automatically.

Do I need to set up Launch of the Week or Featured badges?

No. These badges and the Launched and Verified badges appear automatically on your listing when you earn them.

How badges and dofollow links work

Set up your badge to publish your free listing, and understand when your link gets dofollow status.

Updated 3 October 2026

Display your badge

Every listing can feature our badge on your own website. Visit your listing's badge page to pick a design—you can choose the shape, colour scheme (light or dark) and size to suit your site. Copy the HTML snippet provided and paste it into your website code. The badge links directly to your listing page here.

Publishing your free listing

Free listings require verification before they go live. We use a crawler to look for a link from your website to your listing page; any badge design satisfies this. The crawler re-checks every 7 days. If the badge is removed, your listing moves back to "waiting for badge" status and you will receive an email notification. Replace the badge and your listing will re-publish automatically.

Link authority: nofollow and dofollow

Your badge link starts as nofollow. We assess it live: it becomes dofollow if your site's Domain Rating (via Ahrefs) reaches 20 or higher and passes our spam screening. Otherwise it remains nofollow. Paid launches always receive a dofollow link on the listing page; free listings receive nofollow.

Earned badges

Launch of the Week, Featured, Launched and Verified badges appear on your listing automatically when criteria are met—you do not need to set these up.

Questions people ask

What happens if I remove the badge from my site?: Your listing returns to "waiting for badge" status. We check every 7 days and notify you by email. Add the badge back and your listing publishes again automatically.
When does my badge link get dofollow status?: The link starts nofollow. It switches to dofollow live if your site's Domain Rating is 20 or above and passes our spam checks. Paid launches get dofollow automatically.
Do I need to set up Launch of the Week or Featured badges?: No. These badges and the Launched and Verified badges appear automatically on your listing when you earn them.