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BeaconMatch vs Appy

A side-by-side comparison built from both listings. Blank cells mean the company has not given that detail; we never guess.

BeaconMatch compared with Appy
DetailBeaconMatch logo BeaconMatchAppy logo Appy
What it doesPersonalized landing pages that adapt to visitor intent in real time Smart routing for mobile app marketing with universal links, deep links, and install attribution
StageNot given Established
FoundedNot given 2019
Based inUS Not given
Pricing modelFree trial Freemium
PricingSignal: $19/month (up to 10K monthly events, 1 website, 1 campaign, up to 5 rules). Guide: $29/month (up to 10K monthly events, up to 30 websites, up to 90 rules, priority support). Both include 7-day free trial. Not given
Key features
  • Personalize headlines, subheads, offers, proof, CTAs, imagery and full sections
  • Automatic experience matching based on visitor intent
  • Launch new messaging without rebuilding or duplicating pages
  • Revenue attribution and funnel analytics
  • Works with existing website frameworks and no migration required
  • Support for Google Ads, Meta, LinkedIn, and TikTok integration
  • Advanced ROI and attribution workflows on Guide plan
  • Priority support on Guide plan
  • Smart links with device-aware routing to app stores, installed apps, and websites
  • Dynamic QR codes for campaigns
  • Deferred deep linking to track pre-install taps
  • Install attribution with campaign tracking
  • Click analytics with 90-day retention on Free plan
  • REST API for link management and analytics
  • MCP server for AI assistants
  • Native iOS and Android SDKs with React Native support
  • Custom domains for branded links
  • Unlimited redirects on all plans
What makes it different
  • One URL adapts to infinite experiences without page rebuilds or duplicates
  • Guides traffic by intent instead of A/B testing page variations
  • Improves Google Ads Quality Score through headline-to-ad relevance
  • Zero developer lift with no rebuilding or migration required
  • Built specifically for performance marketing teams that run paid acquisition
  • Links and QR codes never expire, even after cancellation
  • No per-click fees or overage charges
  • Global latency-aware routing across 200+ regions
  • Direct support with real-time help on business days
  • No ads on any plan including Free
Free planNot given Not given
Open sourceNot given Not given
PlatformsNot given Not given
Public APINot given Not given
Community votes00
DR (Domain Rating by Ahrefs)25 −1 (down) since last check24 no change since last check
Trust Flow (Majestic)720
Citation Flow (Majestic)2027
Referring domains (Majestic)4029

4 details filled in for both companies.

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