Lusha vs Demandbase

A side-by-side comparison built from both listings. Blank cells mean the company has not given that detail; we never guess.

Lusha compared with Demandbase
Detail	Lusha	Demandbase
What it does	B2B data and AI prospecting for GTM teams and AI agents	Pipeline AI for B2B go-to-market teams
Stage	Established	Not given
Founded	2016	2006
Based in	US	Not given
Pricing model	freemium	subscription
Pricing	Free plan with 40 credits per month. Credit-based pricing: 1 credit per email reveal, 5 credits per phone number reveal. Flexible plans with monthly or annual billing.	Demandbase offers flexible subscription pricing with a platform fee covering software and services, plus a per-user fee. Custom pricing is available based on team needs.
Key features	Search and enrich contacts and companies MCP integration for Claude and ChatGPT API for workflows and integrations Chrome extension for professional networks Buying signals tracking AI recommendations for ideal buyers Conversation intelligence from sales meetings Website visitor identification	Account intelligence and identification Buying group mapping Signal analysis and prioritization Coordinated marketing and sales programs B2B advertising DSP Performance measurement and analytics First-party and third-party data unification Cross-functional orchestration Account expansion and retention tracking AI-powered insights and automation
What makes it different	525M+ verified contacts with 98% email accuracy and 86%+ direct dial accuracy 26 dated buying signals refreshed weekly tied to named companies Deep Intelligence layer that learns your business and ranks prospects One unified database across Workspace, Claude, ChatGPT, API, and CRM integrations GDPR and CCPA compliant with independent audits	Only platform connecting people, processes, and platforms for automated growth Owns and curates B2B data instead of scraping Unified platform for sales and marketing alignment Measures impact on actual pipeline and revenue outcomes AI-driven signal analysis for predictable pipeline
Free plan	Not given	Not given
Open source	Not given	Not given
Platforms	Not given	Not given
Public API	Not given	Not given
Community votes	0	0
DR (Domain Rating by Ahrefs)	75 no change since last check	80 no change since last check
Trust Flow (Majestic)	31	38
Citation Flow (Majestic)	44	53
Referring domains (Majestic)	5492	8850

6 details filled in for both companies.

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