APIs & SDKs
Smler
Deep linking and install attribution platform for mobile app teams
Smler provides deep linking, deferred deep linking, and install attribution for mobile app teams. It includes 25,000 free attributed installs monthly with flat
Overview
The Smler homepage
Smler is a deep linking platform that enables mobile app teams to route users to the exact in-app screen they intended, even after installation. It provides deferred deep linking using probabilistic matching and the Android Install Referrer, included on all plans including free. The platform offers install attribution across channels like social, influencer, QR, email, SMS, and referral, with campaigns tracked from link click through install. Built for reliability, Smler serves 1B+ redirects on infrastructure with 99.9% uptime and supports features like iOS Universal Links, Android App Links, custom branded domains, and webhooks. It positions itself as a replacement for Firebase Dynamic Links, which shut down in August 2025, offering equivalent functionality with no per-install metering and links that never expire.
Capabilities
- Deferred Deep Linking
- Universal Links & App Links
- Install & Campaign Attribution
- Links That Never Expire
- Custom Domains & Branding
- Developer-First API
- Real-time Attribution Dashboard
- QR Code Generation
- 99.9% Uptime SLA
Pricing
Pricing model: Freemium
Free plan: $0/month with 25,000 attributed installs monthly. Builder: $19/month with 50,000 attributed installs. Team: $49/month with 100,000 attributed installs. Scale: $129/month with 500,000 attributed installs. Enterprise: from $299/month with custom limits. Annual billing available with 2 month
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Smler fact sheet
| Community votes | 0 |
|---|---|
| Based in | India |
| Website | app.smler.io |
Smler metrics
Vendor metrics for app.smler.io: Ahrefs Domain Rating and Majestic link data, with the delta since the last review.
- Domain Rating
- 45
- +1 (up) since last check
- Trust Flow
- 3
- no change since last check
- Citation Flow
- 24
- no change since last check
- Referring domains
- 11
- no change since last check
- External backlinks
- 43
- no change since last check
Vendor Domain Rating (Ahrefs) checked 6 Nov 2026, spec changed 1 Nov 2026. Vendor topic: Computers/Internet/On the Web (3). Vendor Majestic data checked 25 Oct 2026, spec changed 25 Oct 2026. Link metrics supplied by Majestic. Trust Flow, Citation Flow and Topical Trust Flow are trademarks of Majestic-12 Ltd.
Smler vendor domain
Open the vendor record
We read this from the registry's RDAP record on 5 Nov 2026, 19:48 UTC.
- Domain age
- 1 year
- Registered
- Expires
- Registrar
- NameCheap, Inc.
- DNSSEC
- Not signed
Smler post-launch report
| Measure | At launch, then latest |
|---|---|
| Domain Rating (Ahrefs) | 44 to 45 +1 (up) since launch 25 Oct 2026, then 6 Nov 2026 |
| Trust Flow (Majestic) | 3 first measured 25 Oct 2026 |
| Referring domains (Majestic) | 11 first measured 25 Oct 2026 |
Day 11 since launch. Next receipt: day 30, 24 Nov 2026. Many things move these figures, so a change is not proof of cause. Only stored readings are shown.
About to launch?
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Compare and explore
See the alternatives to Smler, SocialRouter vs Smler, Smler vs CaptchaNo, Smler vs layahost, Apiosk vs Smler, FxFeed.io vs Smler, 0mcp vs Smler, more in APIs & SDKs or startups in India.
Buyer questions
What is deferred deep linking?
Deferred deep linking routes a user to the exact in-app screen they intended, even if they had to install the app first. Smler uses probabilistic matching and the Android Install Referrer to make this work on every plan, including Free.
Is 25,000 free attributed installs really every month?
Yes. The 25,000 free attributed installs reset every month. It is not a one-time pool. No credit card required.
Do links expire?
Never. Smler links work forever on every plan.
What counts as an attributed install?
An attributed install is counted the first time your app opens from a Smler link after install. Deep link opens of an already-installed app are unlimited and free, on every plan. Clicks and redirects are also unlimited on all plans.
Do you have an API?
Yes. Smler offers a REST API and webhooks for integration with your systems or warehouse.
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Smler has a free listing. The owner can unlock the full profile with a paid launch for $5:
- Founder story (locked)
- Milestones (locked)
- Demo video (locked)
- Dofollow website link (locked)
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