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LeadSmart vs Squario

A side-by-side comparison built from both listings. Blank cells mean the company has not given that detail; we never guess.

LeadSmart compared with Squario
DetailLeadSmart logo LeadSmartSquario logo Squario
What it doesCapture Meta lead ads, alert your team on WhatsApp, and send quality signals back to Meta CRM and operations platform for SMEs that unifies sales, delivery, finance and AI
StageEstablished Not given
Founded2021 2023
Based inIN AE
Pricing modelFree trial Freemium
PricingLeadSmart Pro: ₹499/month (incl. GST) for the first 12 months, regular price ₹1,499/month; or ₹4,999 for the first year (regular ₹14,999/year). 14-day free trial, no credit card required. Monthly and yearly plans include the same features: 01 Meta lead source, 01 WhatsApp number, up to 500 conversat Free for 1 member with unlimited companies, contacts and leads, 3 deals, 1 project, 1 dashboard, 25 AI credits and 1 GB Drive storage. Pro €29/member/month (€24.17 yearly): unlimited members, deals, projects, 25 custom fields, 10 data models, 20 automations, 10 forms, 10 dashboards, MCP server, 500
Key features
  • Capture Meta lead ads from Facebook and Instagram instant forms automatically
  • Instant WhatsApp alerts to your business number for every new lead
  • Sync leads to Google Sheets in real time
  • Send leads via webhook to CRM or automation tools like n8n
  • Map labels to Meta Conversions API events for campaign optimization
  • Call, WhatsApp or email leads with one click
  • Export leads whenever needed
  • No-code setup with guided steps
  • Works on desktop and mobile browsers
  • Pipeline management with customizable deal stages
  • Proposal management with client sign-off tracking
  • Project management with tasks, dependencies and risk tracking
  • Time tracking with live timer and weekly timesheets
  • Expense tracking and allocation to projects
  • Profitability dashboards showing budget vs actual work
  • AI assistant Squaria that finds records and builds dashboards
  • Custom fields, data models and automations without code
  • MCP server for connecting Claude and other AI clients
  • Client portal for project tracking and approvals
What makes it different
  • Uses your own WhatsApp Business API keys, so messages come from your business number and you control the conversations
  • Sends lead quality signals back to Meta CAPI to optimize ad delivery for better lead value
  • No-code setup in minutes, not hours, without coding or heavy CRM software
  • Integrates with existing tools like Google Sheets, HubSpot, Zoho and n8n
  • 99.9% uptime and AI-enabled platform for reliable lead management
  • One unified workspace for sales, delivery, finance and AI instead of multiple disconnected tools
  • Built by The Square, a team that runs its own operations on Squario
  • Customizable to specific business processes through custom fields, data models and custom apps
  • Row-level security, roles and field-level permissions protect data access
  • Free plan with no time limit and no card required to get started
Community votes00
DR (Domain Rating by Ahrefs)2 +1 (up) since last check18 +1 (up) since last check
Trust Flow (Majestic)20
Citation Flow (Majestic)1415
Referring domains (Majestic)111

7 details filled in for both companies.

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