| What it does | Sales engagement platform for Gmail and Outlook
| Pipeline AI for B2B go-to-market teams
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| Stage | Established
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| Founded | 2010
| 2006
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| Based in | Not given
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| Pricing model | freemium
| subscription
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| Pricing | Not given
| Demandbase offers flexible subscription pricing with a platform fee covering software and services, plus a per-user fee. Custom pricing is available based on team needs.
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| Key features | - Email tracking with real-time open and click notifications
- Attachment tracking to see when recipients view attachments
- Multi-touch campaign automation for outbound campaigns
- Email templates with personalization fields
- Meeting scheduler without back-and-forth
- Prospector database of 100+ million B2B contacts
- Recipient engagement and campaign reporting
- Salesforce integration with bi-directional sync
- LinkedIn integration for prospect insights
| - Account intelligence and identification
- Buying group mapping
- Signal analysis and prioritization
- Coordinated marketing and sales programs
- B2B advertising DSP
- Performance measurement and analytics
- First-party and third-party data unification
- Cross-functional orchestration
- Account expansion and retention tracking
- AI-powered insights and automation
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| What makes it different | - Works directly inside Gmail and Outlook inbox without switching platforms
- 60-second setup with no IT support or complex implementation needed
- Focuses on essential workflows without unnecessary enterprise complexity
- Automatic CRM activity logging without manual data entry
- Works standalone without requiring a CRM system
| - Only platform connecting people, processes, and platforms for automated growth
- Owns and curates B2B data instead of scraping
- Unified platform for sales and marketing alignment
- Measures impact on actual pipeline and revenue outcomes
- AI-driven signal analysis for predictable pipeline
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| Free plan | Not given
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| Open source | Not given
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| Platforms | Not given
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| Public API | Not given
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| Community votes | 0 | 0 |
| DR (Domain Rating by Ahrefs) | 80 ● no change since last check | 80 ● no change since last check |
| Trust Flow (Majestic) | 35 | 38 |
| Citation Flow (Majestic) | 50 | 53 |
| Referring domains (Majestic) | 5107 | 8850 |